Instinctive

Independent creative agency · New Zealand

Ideas made into things you can use.

Instinctive is a creative agency bringing together design, technology, and a curiosity for how things work. We make our own software to help people learn, practise, and explore their creativity.

Our products

Tools for the curious.

Explore the music you play. Spend time with the details in a video. Each product starts with something we wanted to do better.

Mac · Coming soon

Loopy

Watch. Repeat. Get it.

A video loop player for learning from the moments that matter. Open a video on your Mac, mark a passage, and replay it at a comfortable speed. Save named loops across multiple videos so your next practice session starts in the right place.

Learn a guitar riff, break down dance choreography, study a sports technique, or revisit a step in a tutorial. Loopy keeps the section you need within reach.

  • Precise loop points and adjustable playback speed
  • Named loops, multiple videos, and saved projects
  • Export a selected loop at its original speed
Loopy running on a MacBook, showing a guitar lesson with saved loops and playback controls

Mac · iPad · iPhone · Free Mac app available

Chords & intervals

See what you are playing.

Play notes on a MIDI keyboard or the on-screen piano and see the chord names appear in real time. Explore notation, intervals, inversions, and key relationships while you practise, write music, or teach.

Choose Instinctive Chords for Mac or Intervals and Chords for iPad and iPhone. Start with MIDI Mirror, our free Mac app, for a simple note and chord display and a taste of the suite.

  • Live chord recognition from MIDI or on-screen input
  • Deeper harmony tools in the full chord apps
  • All three apps, demonstrations, and downloads on one page
Instinctive chord apps on a MacBook and an overlapping iPad, showing chord recognition, notation, intervals, and piano keyboards

About Instinctive

From a useful idea to a working product.

Our products grow out of hands-on interests in music, learning, and technology. Instinctive brings product thinking, design, and development together to turn those interests into focused tools.